Video Content Creation

Video Production in Surrey — Stories That Move People to Act

Turn attention into action with video.
From brand films and product explainers to short social edits and case-study stories, video is the most persuasive way to show what you do and why it matters. Our Surrey-based team handles strategy, scripting, filming and editing to deliver videos that look premium, feel authentic, and drive measurable results—on your website, in ads, and across social.

Why Video Works (and Keeps Working)

  • Stops the scroll: Motion + story hooks attention faster than text or static images.

  • Explains complex value: A 60-second demo can replace paragraphs of copy.

  • Builds trust: Real people and real results create a human connection.

  • Boosts conversions: Landing pages with video typically see higher engagement and enquiry rates.

  • Repurpose-friendly: One shoot can fuel your website hero, product pages, ads, emails and social for months.

Graphic idea: a simple “one shoot → many assets” flow showing website hero, product page clip, Instagram Reel, LinkedIn post, YouTube.

What We Produce

  • Brand films: Your story, mission and proof—crafted to inspire confidence.

  • Product explainers & demos: Clear, concise walkthroughs that answer objections.

  • Service overviews: Show the process customers can expect; perfect for service pages.

  • Customer stories & case studies: Real outcomes told by real clients.

  • Short-form social (Reels/TikTok/Shorts): Thumb-stopping micro-videos with strong hooks.

  • Event highlights: Keynotes, workshops, behind-the-scenes moments and interviews.

  • Team & culture: Recruiting and onboarding videos that feel genuine.

  • FAQ snippets: 20–40s answers to your top questions for on-page use and socials.

Our Video Process (End-to-End)

1) Discovery & Strategy
We’ll define the audience, message, desired action, and where the video will live (homepage, service page, YouTube, ads). We agree success metrics—views, engagement, enquiries, bookings—and choose formats (hero film, cutdowns, vertical reels).

2) Scripting & Storyboarding
We write a concise script and propose a visual treatment: scenes, locations, pacing and music direction. For unscripted pieces, we craft interview prompts and a narrative arc so the story feels natural but focused.

3) Pre-Production
Logistics without the headaches. We handle locations/permits, talent, wardrobe, props, call sheets, and scheduling. You’ll know exactly what we’re capturing and when.

4) Production
On shoot day we keep things smooth and enjoyable. We manage lighting, sound, composition and performance. For product/demo pieces we shoot macro details and practical use to make benefits obvious.

5) Post-Production
Editing, colour, sound, motion graphics, lower-thirds, captions and music licensing. We cut the hero version plus your requested ratios (16:9, 1:1, 4:5, 9:16) and lengths (e.g., 60s, 30s, 15s, 6s).

6) Delivery & Activation
Files arrive in the right formats for web, YouTube, Meta, LinkedIn and TikTok. We can upload, publish, and A/B test thumbnails, titles and hooks—plus embed videos and schema on your site for SEO.

Quality You Can See (and Hear)

  • Pro cameras & optics: Crisp 4K capture with cinematic lenses for shallow depth of field and clean detail.

  • Lighting control: Soft key lighting, practical accents and negative fill for consistent, flattering images.

  • Clean audio: Broadcast-quality microphones and careful room treatment—sound that’s as polished as the picture.

  • Motion & graphics: Branded lower-thirds, logo stings, stylish captions and simple animations to clarify key points.

  • Colour & consistency: Professional colour grading to keep skin tones natural and brand colours accurate.

  • Accessibility & reach: On-screen captions, SRT files, and transcript support for silent autoplay and inclusive viewing.

Video for Your Website (and Everywhere Else)

  • Homepage hero: A 15–30s brand cut that plays silently with captions; full film below the fold.

  • Service pages: Short explainer + 2–4 FAQ snippets to increase time on page and conversions.

  • Product pages: Demo clips that show setup, usage and scale; cross-sell bumpers.

  • Blog & resources: How-to videos that turn articles into evergreen search magnets.

  • Email & CRM: Announcements, feature highlights and case-study embeds for higher click-through.

  • Ads & social: Cutdowns with strong hooks and clear CTAs for Meta, TikTok, YouTube and LinkedIn.

Video SEO (More Views, Better Click-Through)

  • Titles & thumbnails: Benefit-led titles and clean, consistent thumbnail design.

  • Descriptions & timestamps: Searchable summaries, chapters for scannability, and key phrases naturally used.

  • Transcripts & captions: Improve accessibility and indexable text on your page.

  • Video schema (VideoObject): Help search engines show rich results and key moments.

  • Hosting & speed: Balance YouTube/Vimeo discoverability with fast, lightweight embeds on your site.

  • Internal linking: Place videos where they support conversion journeys and link to related content.

Packages (Example Structures)

We’ll tailor scope and pricing after a short strategy call. These are starting points:

Starter Video — Single Story (Great for first-timers)

  • Strategy call, script, half-day shoot (one location)

  • Hero edit up to 60–90s

  • 2 social cutdowns (15–30s)

  • Captions + music license

  • Web, YouTube & social-ready exports

Growth Video Library — Content Batch (Most popular)

  • Strategy workshop & content calendar input

  • Full-day shoot (or 2 × half-days), multi-location

  • 1 brand or service film (60–90s)

  • 4–6 social cutdowns (6–30s across formats)

  • FAQ snippets & graphic titles

  • Captions/SRT + thumbnails toolkit

Campaign Film — Story + Ads (For scale & launches)

  • Strategy & creative development

  • 1–2 day shoot, cast/talent as needed

  • Hero film (60–120s) + 15/30s ad variants

  • Motion graphics, branded packshots

  • Full suite of ratios: 16:9, 9:16, 1:1, 4:5

  • Upload, tagging & optimisation support

Mini Success Stories

  • Professional services firm: A 75-second “how we work” film on the Services page increased enquiries by 34% in eight weeks.

  • E-commerce brand: Product explainers and short social edits lifted add-to-cart rates by 18% and cut returns.

  • Event organiser: Highlight reel + speaker cutdowns doubled LinkedIn engagement; early-bird tickets sold out.

FAQs

How long should a website video be?
Aim for 45–90 seconds for brand or service overviews. Use cutdowns (6–30s) for social and ads, and 15–45s for FAQ snippets.

Can you help if I’m camera-shy?
Absolutely. We can use voiceover, B-roll and customer soundbites, or capture relaxed, guided interviews that feel natural.

Do you provide scriptwriting and music?
Yes. We handle scripting, storyboarding, voiceover, licensed music, and motion graphics.

What if I need vertical (9:16) videos for Reels/TikTok?
We frame and shoot for multiple ratios from the start, then deliver the edits you need—vertical included.

How quickly will I get the final video?
Typical turnaround: preview in 5–7 working days, final within 10–14 (faster timelines possible).

Can you film in our office or on location?
Yes. We shoot across Surrey (and beyond) with compact, high-quality kit that suits real-world spaces.

Who owns the footage?
You own the final edited videos with broad commercial usage; we detail this in your proposal. Raw footage can be provided on request.

How to Prepare for a Great Shoot

  • Define the goal: one primary message and a clear CTA (“Book a demo”, “Request a quote”).

  • Choose a spokesperson or client: someone confident and close to the story.

  • Tidy the space & prep props: brand colours, product samples, clear surfaces.

  • Wardrobe: avoid tiny patterns; stick to your brand palette where possible.

  • Schedule time for B-roll: scenes of your product/service in action make editing stronger.

  • Gather logos/brand files: for lower-thirds and titles.

Why Choose Marketing Management Surrey for Video

  • Story + strategy: We craft videos that look great and support your commercial goals.

  • Joined-up marketing: One team for video, web, content and social—shoot once, use everywhere.

  • Local knowledge: Guildford-based, with access to Surrey locations, studios and talent.

  • Smooth process: Clear timelines, friendly direction, fast edits, and formats for every channel.

Ready to Plan Your Video?

Let’s build a video plan that wins attention and turns it into action. We’ll map the message, script the story and deliver a library of edits you can use across your website, ads and social.