Website Design

Website Design in Surrey — Fast, Clear, Built to Convert

Make your brand the easiest choice online.
Your website is the first impression, the pitch, and the proof all in one. We design and build websites that look beautiful, load fast, and guide visitors to action. From brochure sites to e-commerce, our Surrey-based team combines strategy, UX, content, and development to create a site that works hard for your business—24/7.

Why Great Web Design Still Matters

A modern website is more than a digital brochure; it’s a conversion engine.

  • Credibility at a glance: People judge quality in seconds. Clean design and clear messaging build trust instantly.

  • Better user journeys: Intuitive navigation and strong page structure help visitors find what they need—fast.

  • Higher conversions: Focused calls-to-action, persuasive copy, and friction-free forms turn interest into enquiries.

  • Stronger SEO: Fast loading, mobile-friendly pages and tidy code improve visibility in search.

  • Measurable impact: With analytics and testing, your site becomes a platform for continual growth.

What We Deliver

We design with outcomes in mind—visibility, engagement, and enquiries.

  • Responsive design across desktop, tablet, and mobile

  • Clear messaging and page hierarchy that explain your value quickly

  • Conversion-ready pages: compelling CTAs, forms, booking options, and click-to-call

  • Fast performance: image optimisation, lean code, and Core Web Vitals in view

  • On-page SEO foundations: titles, meta, headings, internal links, schema where useful

  • Accessibility-first approach (colour contrast, keyboard navigation, alt text)

  • Easy editing via your preferred CMS (WordPress, Squarespace, Shopify for e-com)

  • Analytics & tracking set-up (GA4, pixels, goals/events)

  • Integrations with CRM, email, chat, and booking tools

  • Training & handover so you can manage day-to-day updates confidently

Our Web Design Process (End-to-End)

1) Discover & Define
We begin with a short discovery: your goals, audiences, competitors, content inventory, and what “good” looks like for you. We agree success metrics—enquiries, bookings, sales, time on page, etc.

2) UX Strategy & Sitemap
We map user journeys and information architecture. The goal is simple paths: who you are, what you do, why it matters, and how to take action.

3) Content-First Wireframes
We sketch page layouts using real or draft copy—headlines, proof points, CTAs. This keeps the site focused on clarity and conversion, not decoration.

4) Visual Design (UI)
We create high-fidelity designs in your brand style: colour, typography, spacing, and imagery. You’ll see how components work across devices.

5) Build & Integrations
We develop your site on the chosen CMS with performance, accessibility, and SEO in mind. Then we connect CRM, email, chat, payment/booking, and any key tools.

6) QA, Launch & Training
Cross-browser testing, mobile checks, speed passes, and accessibility review. We launch, monitor closely, and train your team on updates and best practice.

7) Measure & Improve
After go-live, we watch the data. Heatmaps, analytics, and A/B tests inform refinements—turning your site into a consistent growth channel.

Design Principles We Live By

  • Clarity over cleverness: Plain-English headlines win. Visitors understand your value in one glance.

  • Visual hierarchy: One idea per section. Headings guide the eye; buttons indicate the next step.

  • Strategic colour & imagery: Brand blues for headings, pale blue sections for rhythm, amber for CTAs; real photography where possible.

  • Whitespace is a feature: Breathing room makes pages feel premium and easier to read.

  • Mobile-first thinking: Thumbs, not mice—tap targets, simplified menus, short forms.

  • Accessibility as standard: Inclusive design helps everyone, and search engines reward it.

Conversion Features That Make a Difference

  • Primary CTA above the fold: “Book a free consultation” or “Get a quote”

  • Sticky contact or “call us” bar on mobile

  • Trust signals: testimonials, Google reviews, star ratings, client logos

  • Clear service navigation (desktop: dropdown; mobile: accordion)

  • Scannable content: bullets, short paragraphs, bold benefits

  • Helpful microcopy: form hints (“We’ll reply within one business day”)

  • Smart forms: minimal fields, multi-step for longer enquiries, reCAPTCHA to reduce spam

  • Contextual FAQs near CTAs to remove last-minute doubts

SEO & Performance Baked In

Great design is invisible when your pages load quickly and rank well.

  • Core Web Vitals: we target fast Largest Contentful Paint, strong interactivity, and stable layouts.

  • Lean code & image optimisation: compressed images (WebP/AVIF), modern CSS/JS, deferred scripts.

  • Semantic structure & schema: headings, lists, and relevant structured data for richer results.

  • Internal linking: sensible pathways that guide visitors and help crawlers understand your site.

  • Content hubs: service pages supported by articles and FAQs to build topical authority.

E-commerce, Brochure, or Landing Pages — We’ve Got You

  • Brochure sites: crisp service pages, team, case studies, and a confident contact path.

  • E-commerce: intuitive categories, persuasive product pages, streamlined checkout, and search/filter UX.

  • Campaign landing pages: distraction-free layouts, social proof, and testing plans to raise conversion rates.

We’ll recommend the right platform for your needs—WordPress for flexibility, Squarespace for simplicity, Shopify for retail, or a custom setup where necessary.

What a Typical Project Looks Like

Timeline: 4–8 weeks depending on scope (pages, integrations, content creation).
Stages: discovery → UX/wireframes → visual design → build → QA → launch → training.
Collaboration: weekly check-ins, shared boards for feedback, and one main point of contact.
Handover: documentation + short video walkthroughs for your CMS.

Packages (Example Structure)

We’ll tailor exact scope and pricing after a quick audit. Use these as starting points.

Starter Website (Great for new or small sites)

  • Up to 6 pages (Home, Services, About, Contact, +2)

  • Mobile-first design + performance pass

  • Contact form + basic tracking

  • On-page SEO setup (titles, meta, headings)

  • Launch support + training

Growth Website (Most Popular)

  • Up to 15 pages + blog setup

  • Service page templates + FAQs

  • Integrations (CRM, email, chat, booking)

  • Enhanced on-page SEO + schema where helpful

  • Analytics dashboard + 30-day optimisation

Scale Website (For ambitious & complex needs)

  • 20+ pages or e-commerce

  • Custom components (mega menu, calculators, comparison tables)

  • Advanced performance & accessibility checks

  • CRO support and A/B testing plan

  • Quarterly optimisation roadmap

FAQs

How much does a website cost?
It depends on pages, functionality, integrations, and content needs. After a short scoping call, we’ll provide a clear, fixed proposal.

Do you write the copy and provide images?
Yes. We can handle copywriting, photography, and video. If you already have assets, we’ll work with them and refine as needed.

Can you redesign my current site?
Absolutely. We can migrate and modernise your existing content, preserve SEO value, and improve performance.

Which platforms do you work with?
We’re platform-agnostic and regularly deliver on WordPress, Squarespace, and Shopify. We’ll recommend the best fit for your goals.

Will I be able to edit the site myself?
Yes. We set up an easy-to-use CMS and provide training so you can update pages, images, and blog posts without needing a developer.

How do you measure success?
We agree KPIs upfront. Post-launch, we track enquiries, bookings, sales, form submissions, and key engagement metrics—then improve continuously.

Why Choose Marketing Management Surrey

  • Joined-up team: strategy, content, design, development, and analytics under one roof

  • Local insight: Guildford-based with hands-on knowledge of Surrey audiences

  • Conversion focus: every design decision supports clarity and action

  • Transparent communication: weekly updates, plain-English reporting, and clear next steps

Ready to Redesign Your Website?

Let’s plan a site that looks great, loads fast, and converts more of the right visitors into customers. We’ll start with a quick audit and a 90-day roadmap—no jargon, just a clear plan.